Which classes do you teach online?
MKT 392: Consumer Insights
Why did you start teaching?
To inspire exploration of one's true potential as a means of economic empowerment.
What advice would you give to those considering the online B.S.B.A. - Marketing program?
Your time management skills will be stretched to their limits in MKT 392: Consumer Insights.
What do you want students in your courses to learn? What is the learning outcome or objective?
To find their path and the courage to pursue it.
What qualities make someone particularly successful in marketing?
Being caring, passionate, and curious, while having intellectual humility and purpose.
What do you think is the biggest challenge that people in marketing face today?
Not knowing their true purpose.
What is the one book you think everyone should read?
“This Is Marketing: You Can't Be Seen Until You Learn to See” by Seth Godin.
Tell us something interesting about yourself that your students might not know about you.
I am probably the only professor of marketing from the Czech Republic who redpointed (free climbed) 5.14 b/c (difficulty grading) and lives in Fort Thomas, Kentucky.
Links to multimedia:
https://www.instagram.com/theundergroundagency/
